It's a neat town. The outdoor supply stores are serious and it looks like they are all individually owned (no chains). Outfitters. Wide assortment of stores. Great restaurants. Their radio channel, FM 94.5, WELY, is public radio that plays an eclectic selection of music(?), has local commercials(?), and sets a mood for the place. It has an Internet stream at www.wely.com, along with the other radio station at www.boundarywatersradio.com (blues, jazz and eclectic). Both cover local issues and you get a real feel for the town. I listen some at work on my PC.
As a coffee addict I love their Front Porch Coffee. The weather is much cooler than Kansas. Lakes are clear and plentiful. A canoe on your car roof is considered normal. Company was great. What more is there?